Bücher
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Key Account 04 | |
Controlling in der Apotheke: Wirtschaftlicher Erfolg durch sinnvolle Steuerungsinstrumente (Govi)Autor: Marcella Jung
Taschenbuch, 14.12.2018
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Digital Cash: The Unknown History of the Anarchists, Utopians, and Technologists Who Created CryptocurrencyAutor: Finn Brunton
Taschenbuch, 13.10.2020
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Trade Like a Casino: Find Your Edge, Manage Risk, and Win Like the House (Wiley Trading Series)Autor: Richard L. Weissman
Gebundene Ausgabe, 03.11.2011
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Account-Management-Strategien im B2B-Vertrieb: Kundenwert generieren und nachhaltige Geschäftsbeziehungen aufbauen – Methodik, Prozesse, ToolsAutor: Hans-Peter Neeb
Gebundene Ausgabe, 08.07.2022
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Energy and Power Risk Management: New Developments in Modeling, Pricing, and Hedging (Wiley Finance)Autor: Alexander Eydeland
Gebundene Ausgabe, 16.12.2002
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MBS: The Rise to Power of Mohammed Bin SalmanAutor: Ben Hubbard
Taschenbuch, 18.02.2021
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Animal Spirits: How Human Psychology Drives the Economy, and Why it Matters for Global CapitalismAutoren: George A. Akerlof, Robert J. Shiller
Taschenbuch, 21.02.2010
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Key Account Management - Das Praxishandbuch B2BStefan ReintgenGebundene Ausgabe |
8 Stufen zum VerkaufserfolgNiklas TripoltGebundene Ausgabe |
Account-Based Marketing For Dummies (For Dummies (Business & Personal Finance))Sangram VajreTaschenbuch |
Management Accounting and Control: Tools and Concepts in a Central European ContextMichel Charifzadeh, Andreas TaschnerTaschenbuchTools and Concepts in a Central European Context Broschiertes Buch Management accounting has been the basic toolbox in business administration for decades. Today it is an integral part of all curricula in business education and no student can afford not to be familiar with its basic concepts and instruments. At the same time, business in general, and management accounting in particular, is becoming more and more international. English clearly has evolved as the "lingua franca" of international business. Academics, students as well as practitioners exchange their views and ideas, discuss concepts and communicate with each other in English. This is certainly also true for management accounting and control. Management Accounting is becoming more and more international. ? Management Accounting and Control? is a new textbook in English covering concepts and instruments of management accounting at an introductory level (primarily at the Bachelor level, but also suited for general management and M B A courses due to a strong focus on practical relevance). This textbook covers all topics that are relevant in management accounting in business organizations that are typically covered in German and Central European Bachelor courses on management accounting and control. After a general introduction to the field of management accounting and control the book discusses cost management as an extension of cost accounting. Typical cost management instruments such as target costing, life cycle costing and process-based costing approaches are explained in detail. Differences between Anglo-American activity-based costing ( A B C) and German process-based costing are highlighted. The book then turns to an extensive discussion of planning and budgeting tasks in management accounting with a strong focus on the practical application of the topic such as developing a budget in practice. Another chapter is dedicated to a comparison of traditional budgeting with modern /alternative. . . |
The FINTECH Book (Wile01)Susanne Chishti, Janos BarberisTaschenbuchThe Financial Technology Handbook for Investors, Entrepreneurs and Visionaries Broschiertes Buch A front-line industry insider's look at the financial technology explosion The F I N T E C H Book is your primary guide to the financial technology revolution, and the disruption, innovation and opportunity therein. Written by prominent thought leaders in the global fintech investment space, this book aggregates diverse industry expertise into a single informative volume to provide entrepreneurs, bankers and investors with the answers they need to capitalize on this lucrative market. Key industry developments are explained in detail, and critical insights from cutting-edge practitioners offer first-hand information and lessons learned. The financial technology sector is booming, and entrepreneurs, bankers, consultants, investors and asset managers are scrambling for more information: Who are the key players? What's driving the explosive growth? What are the risks? This book collates insights, knowledge and guidance from industry experts to provide the answers to these questions and more. Get up to speed on the latest industry developments Grasp the market dynamics of the 'fintech revolution' Realize the sector's potential and impact on related industries Gain expert insight on investment and entrepreneurial opportunities The fintech market captured over U S$14 billion in 2014, a three-fold increase from the previous year. New startups are popping up at an increasing pace, and large banks and insurance companies are being pushed toward increasing digital operations in order to survive. The financial technology sector is booming and The F I N T E C H Book is the first crowd-sourced book on the subject globally, making it an invaluable source of information for anybody working in or interested in this space. |
Die Everest-Methode. Professionelles Verhandeln für Ein- und VerkäuferJörg Pfützenreuter, Thomas VeitengruberTaschenbuch |
Change Management im Vertrieb: Das Praxishandbuch für Entscheider (Haufe Fachbuch)Christian Brauner, Ralf Seidel, Jörg WachaB, Broschiert |
Financial Planning & Analysis and Performance Management (Wiley Finance)Jack AlexanderGebundene Ausgabe |
Smart David vs Digital Goliath: Wie Sie mit intelligenter Suchmaschinenoptimierung die Großen schlagenVincent Sünderhauf, Sebastian PetrovTaschenbuchWie Sie mit intelligenter Suchmaschinenoptimierung die Großen schlagen Broschiertes Buch Sie heißen Müller, Meier oder Schmidt und Ihr Unternehmen ist nach Ihnen benannt? Sie haben leider nicht das einzige Fitnessstudio in der Stadt? Viele große Konkurrenten beim Online-Versand? Oder es tummeln sich in Ihrem Segment große Firmen, die mit großen Marketingbudgets omnipräsent sind? In jedem dieser Fälle fehlt die alles entscheidende Währung des Online-Zeitalters: Aufmerksamkeit. Sichtbar wird dies etwa dann, wenn man beim Googeln die eigene Firma erst auf der dritten Seite findet. Wie sich das clever und auch ohne siebenstelliges Marketingbudget ändern lässt, verraten die Experten für Suchmaschinenoptimierung, Sebastian Petrov und Vincent Sünderhauf. Sie zeigen, wie Suchmaschinen funktionieren, welche immense Bedeutung Keywords haben und wie etwa gute Texte fürs Internetranking aussehen. Und sie erklären, was man selbst machen kann, wann man etwa an einen Dienstleister denken sollte und wie man an die Poleposition kommt. |
Key Account Management (4. Auflage)Pius Küng, Rosella Toscano-Ruffilli, Beat Schillig, Daniela Willi-PiezziGebundene Ausgabe |